Living Without the ‘Vegas Rule’

Every day, we step into a river of experiences that transcend the limits of language. By default, we treat these departures from comprehensibility with an adaptation of the ‘Vegas Rule’: what happens beyond the limits of language stays beyond the limits of language. That’s what we’d like to believe.


This is how projection works: Anti-vaxxers can't face the reality that their behavior poses a threat to public health, so they see the threat in the people untouched by their delusion. Immune to argument and emotional appeal, this ideology keeps growing stronger while reveling in its grievances. I marvel at the self-assurance of these influencers and their success in the attention economy.

Yale historian Timothy Snyder offers advice on thinking beyond bumper stickers and distinguishing fascism from “not even fascism”.

Last week, in Beyond Language, I outlined four “messages” about our moment in history. The first message is a critique of the idea that, to mitigate the current assault on factuality, we can “name it to tame it”, so to speak. Here, I’d like to examine this meme more closely.

Lev Janashvili

Writer and former PR strategist seeking new synapses in the neural networks sprouting from the rubble of collapsing institutions and industries.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store